11 styles found
There is a lot of history behind denim, jeans and their inventors.
Stone wash comes from the United States? Completely false. The question of knowing who created this style is still being asked. However, what remains certain is that the brand Edwin that was the first to use this concept in Japan. In 1961, the Tsunemi family introduced Edwin jeans. They are rigid and do not shrink in the wash. They are simple, and discrete without going unnoticed. They are known to please. Let's note that the name Edwin was not picked at random. It is an anagram of denim. The denim that was quickly recognized by the majority. The company bought not only Lee Japan but Fiorecci in the 1990's. Edwin is the Japanese expression of a know-how that is almost considered ancestral.